
Nonprofit Digital Fundraising
Client: EarthGuardians
The Challenge
EarthGuardians struggled to raise funds online. Their campaigns weren't reaching the right audiences, and their donation conversion was low. They needed to scale fundraising efficiently.
Our Solution
We created targeted digital fundraising campaigns across Google Ads and Facebook, built compelling landing pages with donor stories, and implemented donation funnel optimization.
Project Details
Timeline
12 months
Budget Range
$15,000 - $30,000
Service
Paid Advertising
Industry
Nonprofit
Key Results
243% increase in online donations
87% decrease in donation acquisition cost
12,000+ new supporters
$1.8M total funds raised
92% year-round campaign success
Average Donation Amount
Before
$35
After
$48
Cost Per Donation
Before
$18
After
$2.33
Monthly Online Donations
Before
250
After
862
Donor Retention Rate
Before
28%
After
67%
"Thanks to Websys, we've been able to fund 3 major conservation projects. Their digital expertise has been invaluable for our mission."
David Park
Executive Director, EarthGuardians
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